Food and Grocery
Enechambs Foods
Increase Instagram profile visits and attract potential buyers in Kaduna and Abuja.
- Profile visits
- 1,422
- Avg. cost per visit
- ₦70.72
- Estimated ROAS
- 3.48x
Strategy Content Paid Advertising
Your Social Media Should Do More Than Just Look Good.
Bold Scaleup helps e-commerce brands, businesses and personal brands build a stronger online presence, attract the right audience and turn attention into leads and sales through strategic social media management, content and paid advertising.
Strategy-first. Data-informed. Growth-focused.
How we work
- 01UnderstandLearn about the business, offer, audience and objectives.
- 02StrategizeResearch the market and develop a plan aligned with business goals.
- 03ExecuteImplement the content, social media and advertising strategy.
- 04OptimizeReview performance, identify opportunities and make informed adjustments.
The real problem
Posting More Isn't Always the Answer.
Most business owners we speak to aren't short on effort. They're short on time, clarity, and a strategy that connects social media to sales.
“I don't have time to manage my social media.”
“My ads get clicks, but I'm not getting enough sales.”
“I don't know what content will actually move my audience.”
“I need someone who understands the business—not just someone who posts.”
That’s where Bold Scaleup comes in.
Our approach
We Don't Just Manage Pages. We Think About the Business Behind Them.
Good digital marketing isn't random posting or advertising based on assumptions. We work through strategy, research, execution and continuous improvement — so every activity has a reason behind it.
- 1
Understand
Learn about the business, offer, audience and objectives.
- 2
Strategize
Research the market and develop a plan aligned with business goals.
- 3
Execute
Implement the content, social media and advertising strategy.
- 4
Optimize
Review performance, identify opportunities and make informed adjustments.
Services
Digital Marketing Built Around Your Business Goals.
Agency fees depend on scope and objectives, so every engagement starts with a conversation and a tailored quote.
- 01
Social Media Management
Your brand deserves more than scheduled posts.
Strategic content planning, content creation, publishing, community engagement and performance reporting designed around your brand and business goals.
- 02
Meta Ads Management
Stop spending money and hoping for sales.
Facebook and Instagram advertising focused on audience research, campaign strategy, creative testing, lead generation, conversions and performance optimization.
- 03
TikTok Ads
Put your brand in front of the right audience.
Strategic TikTok advertising designed to reach relevant audiences, communicate your offer and support measurable business objectives.
- 04
Content Strategy
Know what to say, who you're saying it to and why.
Content planning built around audience needs, brand positioning, business objectives and the customer journey.
- 05
Lead Generation
Turn attention into actual enquiries.
Campaign and funnel planning designed to attract relevant prospects and create a clearer path from interest to enquiry.
- 06
Social Media Management Training
Build practical social media management skills.
A beginner-friendly five-week training programme featuring recorded lessons, one live session per week, a certificate and internship opportunities.
Fee: ₦20,000
Why Bold Scaleup
The Difference Is in the Strategy.
We can't promise every campaign will produce the same result. What we can promise is how we work.
Strategy Before Execution
We seek to understand the business and its objectives before recommending tactics.
We Don't Guess
Research, audience understanding and campaign data guide decisions.
Test Before Scaling
Advertising performance should be evaluated before increasing investment.
We Tell You the Truth
We communicate what the business needs instead of making promises simply to win a client.
Business Goals Over Vanity Metrics
Reach and engagement matter, but they should be interpreted in the context of the business objective.
Strategy-first. Data-informed. Growth-focused.
Results
Strategy in Action. Results That Tell a Story.
Documented campaigns, reported as they happened. Every business is different, so past results show our approach — not a guarantee of future outcomes.
Digital Skills Training
Social Media Management Training — Cohort 6
Generate website purchases while maintaining an efficient acquisition cost.
- Website purchases
- 100
- Cost per purchase
- ₦1,200
- Ad spend
- ₦120,877
Children's Fashion
Children's Fashion Brand
Generate high-intent buyer conversations and sales through WhatsApp.
- Conversations
- 1,200
- Cost per conversation
- ₦54.85
- Ad spend
- ₦66,730
From initial doubt to contract renewal.
“This is our third month and I am super proud of working with you. Your sincerity and strategies are well appreciated.”
Our process
A Clear Process. A More Strategic Approach.
You always know what we're doing, why we're doing it and what comes next.
Step 1: Discover
We talk through your business, offer, customers, current marketing and what you want to achieve.
Step 2: Research
We study your audience, competitors and platforms to understand where the real opportunities are.
Step 3: Strategize
We build a plan — content, channels, campaigns and budget — tied to a clear business objective.
Step 4: Execute
We create, publish and launch, with the right tracking in place from day one.
Step 5: Optimize
We test, compare and adjust based on what the data shows, before scaling what works.
Step 6: Report
We share clear reports that explain what happened, what it means and what we recommend next.
“Building a business online requires more than simply posting content.”
Meet the founder
Built From Experience. Driven by a Better Understanding of Business.
Rosemary studied microbiology and community health before starting an online business of her own. She experienced the frustration of trying to build an online presence without understanding why her efforts were not translating into sales.
That experience led her to study content marketing and explore the wider world of digital marketing. As she learned more, she understood that building a business online requires more than simply posting content. It requires a clear strategy, an understanding of the audience and marketing activities aligned with business goals.
That understanding helped shape Bold Scaleup Digital Hub. Read our story
Core values
Trust
Assurance
Results
Training
Want to Build Your Digital Marketing Skills?
Our training programmes teach the same strategy-first thinking we use with clients — practical, structured and built for beginners.
Now enrolling
Social Media Management Training
Fee₦20,000
- Beginner-friendly
- Five weeks
- Recorded video lessons
- One live session per week
- Certificate
- Internship opportunities
Coming soon
Meta Ads Training
A dedicated programme on Facebook and Instagram advertising is in development. Details will be shared when it is ready — let us know you're interested and we'll keep you updated.
FAQ
Frequently Asked Questions
Can't find what you're looking for? Ask us directly — we're happy to help.
What services does Bold Scaleup offer?
We offer social media management, Meta Ads (Facebook and Instagram) management, TikTok Ads, content strategy and lead generation. We also run a beginner-friendly Social Media Management Training programme.
Do you work with businesses outside Nigeria?
Yes. We work with Nigerian and international clients. Most of our collaboration happens online, through calls, email and WhatsApp.
Do I need a website to run Meta Ads?
Not always. Depending on your objective, campaigns can send people to your Instagram profile, a WhatsApp conversation or a Facebook lead form. A website becomes important when the goal is online purchases. We recommend the setup that fits how your customers buy.
How much does social media management cost?
Fees depend on the scope and objectives of the project — for example, the number of platforms, the volume of content and the level of community management. Request a quote and we will recommend a package that fits what you need.
How much does Meta Ads management cost?
Our management fee depends on the scope, objectives and complexity of the campaigns. Share a few details about your business and goals, and we will send you a quote.
Is the advertising budget included in the service fee?
No. Advertising spend is paid to the platform (such as Meta or TikTok) and is separate from our management fee. We will help you decide on a sensible test budget before any scaling.
How does the free clarity call work?
Send an enquiry and choose "Book a free clarity call". We will contact you to arrange a time. On the call, we discuss your business, goals and current marketing, and give you an honest view of what we think you need — with no obligation to work with us.
Can you manage an existing social media account?
Yes. We usually start by reviewing your existing account, content and audience so the strategy builds on what is already there.
Do you offer digital marketing training?
Yes. Our Social Media Management Training is a five-week, beginner-friendly programme with recorded lessons, one live session per week, a certificate and internship opportunities, for ₦20,000. Meta Ads Training is coming soon.
How do I get started?
Book a free clarity call, request a quote through our contact form, or chat with us on WhatsApp. We will learn about your business first, then recommend next steps. Every business is different, so we do not offer one-size-fits-all strategies.
Ready to Stop Guessing and Start Growing?
Let's talk about your business, your goals and what's currently standing between your brand and better digital marketing results.